Tag archive for "bottled water"

The story of bottled water – Episode 8

Water Survey

The story of bottled water – Episode 8

No Comments 27 September 2010

Years? Days? Perhaps weeks? Perhaps the amount of time you need to drive to Canada and come back? Perhaps I am completely going insane…! Nothing has changed since the last time we spoke. I am still sitting in the back store of the superstore, with Miss Evian who is getting more and more winy as time goes by. Of course, I had to tell Miss Evian the truth, an aggressive group of Bamboo bottles took over the supermarket. YES! THEY HAVE REPLACED US! THEY HAVE REPLACED PLASTIC BOTTLED WATER!!

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Mineral Water

the science of water, water science

Mineral Water

No Comments 22 September 2010

During ancient times, people use to bath in water from mineral springs, famous for its therapeutic purposes. Mineral water was known to cure skin diseases and other problems such as arthritis or rheumatism. Today mineral water often gets mistaken for carbonated or sparkly water. the difference between normal water and mineral water and learn why minerals are a vital and fundamental ressource to the human body.

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The Story of Bottled Water – Episode 7

Water Survey, a matter of water

The Story of Bottled Water – Episode 7

No Comments 13 September 2010

So many new adventures and drama! Find out why Miss Evian has been kidnapped and what secrets is the Bottled Water keeping away from her. Read more to discover why they are hiding in the back room of the super market....

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Sanpellegrino

bottled water, corporate watch

Sanpellegrino

No Comments 31 August 2010

Sparkly water is popular all over Europe and it is slowly gaining in popularity as luxury water sold in the nicest hotels and restaurants. In Italy and all over the world, Sanpellegrino is a milestone in the mineral water bottled water industry. With a luxury positioning in most restaurants in North America, this brand represents the values and style of Italian culture and is marketed as “fine dining water”.

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The Story of Bottled Water – Episode 6

Water Survey, a matter of water

The Story of Bottled Water – Episode 6

No Comments 30 August 2010

No I can’t forget tomorrow when I think of all my sorrowssssss……! I can’t liveeeeeeee If living is without youuuuuuuuuuuuuu! I can’t liveeeeeee without youuuuuuu miss Eviaaannnnnnnn! My life as I know is completely over. O-V-E-R! What am I going to do now that I am all alone?! I have never been alone since I got to the superstore! Thanks to Miss Evi- I can’t even say her name. I won’t say I must forget that French bottled water even exist! Oh, but her accent, her princess like manners….

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The Story of Bottled Water- Episode 5

Water Survey, a matter of water

The Story of Bottled Water- Episode 5

1 Comment 16 August 2010

All youuu neeeed is love! All you neeed is loooooove! Love! Love is all you neeeed! All I need is Miss. Eviaaaan! Oh! You scared me! No need to spy on me! Well, good morning to you as weel my lovely friends! Bottled Water is back and better than ever. Discover the drama and read more to find out why customers at the superstore don't like the bottled water anymore! A burning love affair, water issues and far away landfills all and so much more if you continue reading...

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Poland Spring’s CSR

bottled water, corporate watch

Poland Spring’s CSR

No Comments 11 August 2010

America seems to have endlessly fallen in love with bottled water, spending annually more money on plastic bottles than they do on cell phones or ipods. America loves its water bottles that can be found at the gym, the local spa, the supermarket, hotels, fairs, parties or the cinema. As early as the late 1800s, Poland Spring was already known as a “healthy-quality” water that could be home delivered.

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The Story of Bottled Water- Episode 4

Water Survey, a matter of water

The Story of Bottled Water- Episode 4

No Comments 26 July 2010

Mrs. Goldendiamondy has been like this all week! She just won’t leave Miss Evian alone for one second. It seems like she is always looking for excuses to talk to her or to steal her away from me. I am oh so happy that in the end Miss Evian decided to stay with us at the supermarket instead of trying to escape to go to the Rice-Castle with all of the other important French water bottles. Discover this week's new entry a very special bottle called Aussie!!

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PepsiCo’s strategy

beverage, corporate watch

PepsiCo’s strategy

1 Comment 13 July 2010

On the water front, PepsiCo has dedicated a special section to water recycling in its annual environmental report. This corporate sustainability strategy could perhaps also be a way to cover the various controversies that have been around PepsiCo and its many brands like its bottled water brand Aquafina. Find out more!

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