The Starbucks Venti Plan for Saving Water

corporate watch, other sectors

The Starbucks Venti Plan for Saving Water

4 Comments 03 November 2010

Picking up your a.m. latte at a local coffee house requires more than just the one cup of water that brewed your caffeine fix. Surviving the morning rush hour with latte in hand costs approximately $3.50 and plenty of water to deliver your coffee order. The coffee business is dependent upon the world’s water supply in [...]

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P&G corporate social responsibility

corporate watch, other sectors

P&G corporate social responsibility

No Comments 07 September 2010

Procter & Gamble has one of the most impressive portfolios of leadership brands in the world. This giant corporation has employees in close to 80 countries and holds some of the most famous brands like Pampers®, Tide®, Ariel®, Always®, Whisper® or Pantene®. In 2004, in collaboration with various organizations, P&G created the Children’s Safe Drinking Water programs (CSDW), that helps raise awareness around the globe about the importance of having access to quality drinking water.

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Simple Shoes & forward looking fashion

corporate watch, other sectors

Simple Shoes & forward looking fashion

No Comments 25 August 2010

Fashion no longer means glitter and glitz with a superficial touch of polished elegance and eccentric designers. The creative world of design has grown socially responsible in the last couple of years, designers have acquired a grown awareness for environmental problems. Don’t be fool be appearances, eco-friendly fashion has nothing to do with a hippy-grungy look; green fashion is fresh, forward looking and as elegant and glamorous has high-end designer prêt-à-porter. Simple Shoes, a line for outdoors athletic shoes embody the combination of style and comfort blended the use of recycled materials and eco-friendly production and manufacturing procedures.

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Yves Rocher Social Responsiblity

corporate watch, other sectors

Yves Rocher Social Responsiblity

No Comments 27 July 2010

The Yves Rocher group, a self proclaimed “world leader in botanical beauty care" was born in Brittany in 1959. This brand ranges from skincare to makeup and fragrances that should embody values of botanical nature and the purity and freshness of nature.

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The Body Shop’s CSR

corporate watch, other sectors

The Body Shop’s CSR

No Comments 06 July 2010

As a mere business strategy, corporate social responsibility (CSR) can last only for a limited amount of time. Yes, it is a wise strategy to increase a firm’s reputation and the value of its products, yet if the strategy is just for appearance’s sake public opinion, environmentalist groups and journalists will gladly expose the “fraud” on all mediums of communication. The leading environmentalist cosmetics brand, The Body Shop, has gone trough many ups and down in order to reconcile business with its core ethical and environmental values.

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Johnson & Johnson Cares

corporate watch, other sectors

Johnson & Johnson Cares

No Comments 18 June 2010

The need for corporate social responsability has become impossible to ignore in a world where being eco-friendly has become more and more important. Companies cannot just concentrated on making profit anymore because their reputation is at stake and so is our environment. This week, we decided to cover Johnson & Johnson, read more and please tell us what you think!

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